Consuming and disputing Aisha song: the quest for pleasure and Islamic romance in contemporary Indonesia

The increasing consumption of Islamic popular culture in Indonesia has marked the deepening Islamisation among Muslim majority. Some scholars have observed interplay between Islam and Indonesian youths. However, only a few studied how particular religious product been debated contested within society. This article examines conflicting responses over an song that describes romantic expression Prophet His wife, Aisha. It focuses on three groups: preachers, progressive writers, YouTube audience. study found while some preachers writers criticized song’s lyrics, most audience keep consuming regard it as ideal model romance expressed by various from groups represent diversity Muslims with regards to culture. also suggests consumers do not always follow opinions elites. popularity resonated aspiration pious young who seek basis through lives wife.